LEANNE ELLIOTT YOUNG

AN INFLUENTIAL VOICE IN THE GLOBAL DEBATE ON THE FUTURE OF THE FASHION , DIGITAL INFRASTRUCTURES, AND WEB3.

 

Leanne Elliott Young continues to pioneer at the intersection of fashion, digital technology, and sustainability, becoming a reference point for industry leaders and emerging talents alike. Her insights on how digital platforms can empower not just brands, but also consumers, set her apart as a transformative force in the fashion and tech industries.

She is also driving crucial conversations around
the economic potential of the metaverse, Web3 governance, and the role of AR/VR in reshaping retail experiences globally.
Leanne envisions a future where the digital realities are not just an immersive extension of the web but an environment where community, transparency, and ownership are liberated from traditional hierarchical structures, is a businesswoman, a mother, founder and CEO, she defies stereotypes and constantly is evaluating what is next and what is defining the culture of today.
Leanne’s work is deeply embedded in her vision for
a more inclusive industry. She continues to leverage IoDF to empower underrepresented voices in fashion and technology, demonstrating that diversity is not just a value but a catalyst for breakthrough innovation. IoDF is committed to building digital spaces where creators from all backgrounds can thrive, and where technology serves as an egalitarian tool for change.

HER ABILITY TO BLEND THE PHYSICAL AND DIGITAL WORLDS WHILE MAINTAINING A FOCUS ON YOUTH AND INCLUSIVITY HAS MADE HER A LEADING FIGURE IN THE FIELD.

Leanne Elliott Young, 2024 | Photo credits : Humberto Cavalcanti

The use cases for digital fashion and web3 have been constantly evolving, and it’s iodf at the forefront constantly considering and building what could be viable options for an industry shift.

The people and the planet are the principles at
the heart of Leanne’s vision for a more equitable
and transparent fashion industry, it’s her drive for innovation, but also the drive for a use case that actually work for the whole industry that’s admirable.

Often the Blockchain and web3 space are bullish and are surrounded by disheartening press along side tech bros attitudes. but Leanne is using technology as a democratic tool for change. Iodf has built the fundamental use cases for digital fashion, whilst working philanthropically to support emerging talent, global fashion weeks and pushing to onboard use cases that work for everyone.

Unlike the traditional tech company roadmap, iodf has build a platform that does not exploit users’ personal data for commercial purposes, but instead Leanne believes in a future where digital ownership and individual creativity take center stage. Their platform not only democratizes access to fashion and art but also challenges conventional norms, allowing anyone, anywhere, to participate in this digital revolution—a new social paradigm that “performs” within the context of fashion as a symbol of expression.

Fashion is a channel of cultural expression and is poised to amplify its narrative through digital design. In this context, the concept of community emerges, with co-creation between designers and users becoming central, allowing garments to evolve into wearable and interactive extensions of shared stories.

Leanne is a strategic leader, who not only anticipates the future of fashion but actively builds it. Through
her engagements with global fashion brands such as Gucci, Prada, and Calvin Klein, she bridges the gap between digital evolution and real-world retail. Whether through her public speaking engagements or strategic partnerships with leading tech companies like Meta and Snap, she continues to push the boundaries of what’s possible in the ever-evolving digital landscape.

As the co-founder of IoDF, Leanne has earned global recognition for her trailblazing efforts. Named the ‘Number 1 Woman in Web3 Europe’ in 2023, her leadership has set new standards for inclusivity, ethical governance, and technological innovation in the fashion industry.

Her platform has been at the forefront of delivering EU compliance solutions for digital product passports, demonstrating her ability to merge creativity with regulatory foresight.

The basis of their work at IoDF offers opportunities from studio floor to shop floor, delivering 360, from white papers for research, to retail innovation with augmented reality services, to marketing with cgi and vfx, and the interoperability of a brand, considering gaming as an output, IoDFs build a constellation of touch points for a brand that build connectivity working all arena, to new and existing audiences now an interesting new part of their work is also delivering against the government eu legislation for digital product passports DPP, showcasing how brand and smaller businesses can build creative use cases for these imposed deliverables.

With Cattytay, Leanne has transformed her vision into a mission: redefining the future of fashion through technological innovation, inclusivity, and sustainability. IoDF has become a global leader in the digital fashion industry, holding seven world records for activations and concepts in the digital arena, their work has shifted the dial and built the use cases we now see in common place, like AR, gaming and more diverse body representation in fashion. But for Leanne, fashion is not just about clothing; it is a powerful means of self-expression and a vehicle for social change. Her vision focuses on creating a space where technology acts as a catalyst to break down traditional barriers, enabling creators and consumers to co-create in real time, share sustainable practices, and thrive together. Leanne’s journey has not been without challenges. As two strong, independent women not fitting traditional power molds, Leanne and her co-founder Catty have had to fight to be heard in an industry often dominated by men.

However, their resilience has turned these challenges into opportunities, leading to the creation of a platform that not only reflects contemporary times but also anticipates the future.

 

Additionally, her work has had a significant impact at the governmental level, helping to outline the economic potential of the metaverse and emerging technologies for the UK. Her experience as a lecturer at high-profile institutions like UAL, CSM, Harvard, and Cambridge demonstrates her commitment to shaping the next generation of creatives, speaking on prestigious platforms such as Vogue Business, Forbes, and The Guardian. Leanne has collaborated with some of the most prestigious names in fashion and technology, including Meta, Gucci, Prada, Calvin Klein, and many others. Her ability to blend the physical and digital worlds while maintaining a focus on youth and inclusivity has made her a leading figure in the field.

Her work with global fashion weeks, key industry brands, and governmental bodies showcases her broad influence and impact on both a commercial and policy level. IoDF, under her leadership, has pushed the agenda for digital transformation, not just as a trend but as a long-term strategic shift.

Leanne Elliott Young is a source of inspiration and a creative force shaping the present and future of fashion.

 

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